Trusted Executive Advisor for Elite Organizations Worldwide
Turning Potential Into Performance
Most companies treat content as a marketing expense. I treat it as a business strategy.
Drawing on over a decade of executive leadership building businesses that earned the attention of millions every single day, I help organizations build ecosystems that connect content, culture, and commerce to deliver three outcomes:
stronger brands, engaged communities and sustainable revenue growth.
Content is far more than storytelling; it's the most underutilized growth engine in business today. But getting it right requires more than a content strategy. It requires brand clarity, the right revenue model, strong partnerships, and a team built to execute. I've built all of that across live television, digital media, global partnerships and live events.
RESULTS & REPUTATION
Roy Taylor
Chairman, Ryff
Technology Company
"Tammy is refreshingly direct and deeply strategic. She pressed us on product-market fit, and pushed us to elevate our partnership strategy. Beyond insight, she leveraged her network to open doors that accelerated our enterprise conversations.
She's rare in that she brings big-picture vision and practical execution guidance..."
Kathie Lee Gifford
TV Host, Actor, Writer
“Tammy Filler was my producer at the TODAY Show for several years when I co-hosted the fourth hour with Hoda Kotb. She was an absolute delight to work with. Incredibly professional, energetic, and beyond smart.
I would totally recommend Tammy for absolutely any position that anyone wanted her for."
Tigran Sinanyan
Co-Founder, Rocket Shop
Social Commerce Startup
"...She pushed us beyond feature lists and product specs to fundamentally rethink our brand positioning and messaging. Instead of letting us default to 'here's what our app does,' she helped us articulate 'here's the ecosystem we're creating and why it matters.' She has a unique ability to see around corners, to identify relationships and positioning angles that aren't obvious but become obvious once she points them out..."
TRACK RECORD OF GROWTH & TRANSFORMATION
Built Businesses
$450M P&L at 45% profit margins. Scaled audiences to 220M+ monthly users across global markets while most publishers were contracting. Quoted in Forbes for content innovation.
Delivered Results
248% e-commerce growth. 32% digital revenue growth.
4x Emmy Award Winner. Created partnership models that became the blueprint for how media brands work with Fortune 500 companies.
Earned Trust
Advised public and private CEOs. Worked daily with Kathie Lee Gifford, Hoda Kotb, Al Roker, Jenna Bush Hager, and other high-profile individuals preparing them for high-stakes moments while shaping the stories and strategies that resonated with millions.
TRUSTED BY INDUSTRY LEADERS
THREE WAYS
I PARTNER WITH CLIENTS
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FRACTIONAL EMBEDDED EXECUTIVE PARTNER:
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Embedded executive leadership, 3-5 days a week
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Set strategy, build the team, drive execution
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Ideal for companies needing C-suite expertise without a full-time hire.
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EXECUTIVE ADVISORY:
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Strategic counsel to CEOs, founders, boards, and leadership teams
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Focused on brand positioning, content strategy, revenue growth and high-stakes decisions
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Lean engagement, high impact
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STRATEGIC PROJECTS:
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Defined initiatives with clear outcomes
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Brand voice, platform strategy (YouTube, Meta, TikTok), podcast build & launch, live events & activations, subscription, newsletter, e-commerce, organizational assessment
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Focused expertise for a specific need
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